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Regatta Great Outdoors campaign banner showing three hikers in a green mountain valley
Regatta Great Outdoors logo

Visual communication for European markets, supporting promotional campaigns of Regatta and Dare 2b brands.

About project

Regatta is the most popular British sport clothing brand. They sell their products in stores and online all over Europe.

Our cooperation with this client was about preparing graphic projects for 7 countries (Poland, Czech, Slovakia, Germany, Latvia, Lithuania, Croatia). Our task was to show products of Regatta and Dare 2b as perfect choice for people who like to be active. For another European campaign production example, see Ecco Kids.

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Result

For every adventure

The official brand’s hashtag was also our claim during working on this project. We decided to combine simple, modern typography with bold, geometric shapes to create dynamic graphic creations.

Passion Passport

The “Move yourself” program is for passionates who organise sport events. Regatta supports them. We created various materials for this program: POS, digital and outdoor large format.

Regatta outdoor clothing advertisement at a bus stop, featuring two hikers
Regatta and Dare 2b promotional leaflets featuring cycling, fitness and outdoor clothing
Large Regatta Great Outdoors roadside billboard featuring hikers
Dare 2b running shoe advertisement displayed outside a Regatta store
Regatta Calderdale II jacket product advertisement with hiking imagery and features

Creating a large amount of advertising materials in a short time was a challenge that we had to face. Thanks to great creative freedom and nature of the subject, working on this project is very satisfying.

Maciej Młynek, creative director

Blue Regatta and Dare 2b seasonal promotion card
Collection of colourful Regatta and Dare 2b promotional posters and flyers
Regatta Great Outdoors sports footwear campaign displayed on a shop window
Regatta camping equipment catalogue spread with tents, prices and product details

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Rolling sand dunes in a desert under a clear sky

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Rolling sand dunes in a vast desert landscape

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Rolling sand dunes in a desert under a clear sky

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Rolling sand dunes in a vast desert landscape

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